Posted on November 20, 2007 by Sarah Cummings
Following on from the Communications Strategy Workshop in October, I’ve been looking at outcome mapping – discussed by a number of workshop participants – as a way of mapping the outcomes of the IKM Emergent Programme. One of the contradictions/inconsistencies as far as IKM is concerned is that one of the key pillars of outcome [...]
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Posted on October 11, 2007 by Sarah Cummings
I have been working on the communications strategy for the IKM Emergent Research Programme over the past month or so. And I have not found it very easy…
One of the things that I found most difficult was the definition of audiences. In terms of key audiences, I have identified three not surpising ones: senior managers and policyshapers; [...]
Filed under: ICTs, IKM Emergent, audiences | Leave a Comment »